Clifton used to be a banker, stuck in a job that didn’t inspire him. Deep down, he always dreamed of being a photographer. When he joined our coaching program, everything changed.
4.7/5 from 330+ photographers
1:1 interviews
Total photography transformations
Real photographers. Real results — in their own words.
In just one year, she went from feeling depressed during her recovery from a serious illness to earning a good living by selling her photos online.
Patrick retired comfortably after selling a bank. He sought a new game in life, then rediscovered photography after almost 50 years. He joined Serge’s inner circle, attended our workshops, and is now selling his prints. At 74, he’s starting a new career.
Robert proves that with passion, the right techniques (like time blending and long exposure), and a bit of madness, you can capture gallery-quality images anywhere.
Hear it from students
The work
Gallery-level results. Real careers.
Institute graduate
Jakub Bors
Landscape photographer · Educator · London
“Over the past five years, Serge’s mentorship completely turned my life around. I have created hundreds of beautiful photos and built three photography brands that now bring in a six-figure annual income.”
borsphoto.com →
Institute graduate
Jan Torre Oevrevik
20+ awards within months of finishing
“These are all the awards I got within a few months of finishing the institute. He followed up with each of us individually — and many times sat down and worked on our pictures to show how he would do it. What a mastermind.”
jto-photography.com →
Institute graduate
Liesle Walsh
Published · Cover features · KelbyOne guest
“After training with Serge, my photography completely transformed—both creatively and financially. I went from struggling to sell to earning thousands per month and building a real career.”
lieslwalsh.com →
Photo Serge Academy
Riccardo Fracassi
Became a professional photographer and photography coach
“Serge’s training gave me the confidence to leave my hotel manager job and become a fine art photographer.”
riccardofracassi.com →
Institute graduate
Richard Wade
Became a professional photographer and photography coach
“This course didn’t just improve my photography — it changed everything, giving me the confidence and skills to turn passion into real opportunities.”
View his work →
Photo Serge community
Tim Shields
Became a professional photographer and photography coach
“Training that I've received from Serge Ramelli has been life-changing for me because it has helped transform my photography from being a passionate hobby into a full-time professional landscape photography business.”
Institute of photography
Catherine Godefroy
Fine art architecture photographer
“Serge Ramelli’s mentorship transformed my passion into purpose, allowing me to create powerful, emotional fine art architecture with a true artistic identity.”
catherinegodefroy.com →
Institute of photography
Clifton Haley
Architecture, events & 3D tours · $200 → $4,000 avg on Etsy
“I went from making $200 to $4,000 average on my Etsy store after finishing the Institute of Photography and grossed close to $60,000 the first year. It was a game changer.”
cliftonhaley.com →
Institute graduate
Sherry Keene
Visual communication strategist & fine-art photographer
“Serge Ramelli’s mentorship didn’t just elevate my photography — it gave me a voice, a vision, and the confidence to create work that truly resonates.”
View her work →
Institute of photography
Bob Biamonte
Landscape & cityscape photographer
“Serge Ramelli’s mentorship accelerated my journey beyond expectations, transforming my technical knowledge into true mastery and revealing a level of photography I didn’t even know existed.”
View his work →
Institute graduate
Dee Potter
Award-winning landscape photographer · World Top 10
“Thanks to Serge’s training, my photography now generates real income and takes me around the world—from my first photo sales to shooting in Iceland, New York, and Paris.”
deepotter.com →
Institute graduate
Doug Stratton
Exhibited, awarded, and professionally commissioned
“The Serge Ramelli Institute transformed me from taking casual snapshots into a confident photographer whose work is now exhibited, awarded, and professionally commissioned.”
dougstratton.com →
Institute graduate
Diana Rambaldi
Landscape & cityscape photographer
“Serge Ramelli inspired me to become a landscape and cityscape photographer, and his training has been a lasting source of inspiration that deeply shaped my journey.”
dianarambaldi.com →
Academy live coaching
Jamie R Mathlin
Landscape & cityscape photographer
“After decades behind the camera, I realised that great photography is not measured in megapixels — but in emotion, vision, and the happiness you feel when creating an image.”
jrmathlin.uk →
Institute of photography
Joselo Arends
Fine art photographer
“Serge Ramelli’s mentorship transformed my photography and gave me the confidence to become the artist I always wanted to be.”
View his work →
Institute of photography
Rene Siebring
Cityscape photographer
“Thanks to Serge Ramelli’s training and honest feedback on my work, I significantly improved my photography skills and was able to deliver higher-quality images, strengthening my results as a professional photographer.”
siebringphotoart.com →
Institute of photography
Thomas Peck
Corporate portraits and headshots
“Serge’s training transformed my photography in a short time, allowing me to create expressive images and get published in Digital Photographer Magazine.”
thomaspeckphotography.com →
Institute graduate
Steve Hammond
International award-winning master photographer · 80+ honors
“After years of feeling stuck, Serge’s training completely transformed the way I shoot and edit — giving my images the drama, clarity, and impact they were missing.”
View his work →
Institute graduate
Deb Salay
Landscape fine art photographer
“Serge Ramelli completely changed my life as a photographer. His mentorship, support, and programs gave me the confidence to turn a lifelong passion into a full-time fine art photography career.”
salayphotography.com →
Academy live coaching
Pierre Au-Yeung
Photographer · 20+ international distinctions
“Learning from Serge Ramelli gave me more than photography skills — it gave me confidence, patience, and a completely new perspective on life.”
Your move
Ready for your own transformation?
Apply for a 1-on-1 photo review. We’ll look at your work and map the shortest path to gallery-level results.
Apply now